In terms of the social attributes of the design works, its purpose is to mainly meet the needs of the audience, and at the same time convey the contemporary and cultural atmosphere of the information, and enhance the image of the enterprise to which the product belongs. Only by jumping out of traditional thinking, adopting new angles and entry points, and breaking and reshaping the product or the content you want to express, can the ideal publicity effect be produced. That is to say, the soul of graphic design products is innovation.
If only stagnant on the road of imitation, Image Manipulation Service graphic design works will eventually be eliminated. From the perspective of innovation, whether the graphic design is excellent or not is closely related to whether the product itself subverts the tradition and is recognized by the audience. Even the same design elements will produce different design effects under the influence of different associations and thematic differences. Therefore, before the graphic design work is carried out, it is necessary to conduct in-depth discussion and research on the design goals and tasks. On the premise of accurate positioning, formulate novel design strategies, at the same time give full play to creative thinking, put forward constructive creative plans, and then continue to scrutinize and adjust, objectively analyze the visual elements required for design, and carry out through novel expressions.
Express. It can be found that creative thinking is ideological and is a kind of conscious creative work. It combines imagination and association, and shows it to people through visual expressions. Graphic design under creative thinking is a process of visualizing thinking as visual impact. 3. Creative expression in modern graphic design The most important elements of graphic design are colors, patterns and related text symbols. The expression of graphic design basically relies on these three forms to reflect. No matter what kind of graphic design, color occupies a very important position. Different colors bring people different sensory experiences.